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“Defining PR’s Value” - A Communications Week London Event

  • WeWork Fox Court 14 Grays Inn Road London, England, WC1X 8HN United Kingdom (map)

Looking to invest in PR? Interested in the future of the PR industry? In 2019, one of the biggest questions that both those in and investing in PR need to answer is: What is the value of PR?

During this exclusive Communications Week London event, our panel of experts will cover:

  • How PR can best align with business objectives to propel a company forward, both locally and internationally

  • What the key metrics and measurement solutions are for measuring the value of PR

  • How to evaluate your business needs/goals to determine when and how you hire a PR firm

This panel will also cover the core elements that make for a successful PR program for start-ups and scale-ups. Walk away from this panel understanding the right PR strategy and unlock the value of PR.

  • 6:00 - 6:30 p.m. - Registration

  • 6:30 - 7:30 p.m. - Panel Discussion and Audience Q&A

  • 7:30 - 8 p.m. - Networking

Speakers and moderator to be announced. Follow Communications Week on Twitter for real-time updates.