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Panel: Visual Communications | Image is Everything

Visual storytelling continues to be one of the biggest communications trends. People remember only 20% of what they read, but 83% of learning occurs visually. From creating infographics to sharing compelling images via Instagram, visualizations can make your company or client stand out from the crowd.  Our panel of experts will discuss how to leverage images and visual tools to avoid an over-reliance on words to tell your story. This session will be moderated by Patrick Coffee, writer at Adweek. Panelists include: 

  • Doug Serton, Director, Corporate Reputation & PR, RAPP
  • Ben Hindman, CEO, Splash 
  • Greg Bayer, GM, Offset by Shutterstock 
  • Julie Logan, Director of Brand Strategy, Giphy