2020 schedulE
Our full set of Communications Week events will take place virtually the week of October 19-23, 2020. Stay tuned for schedule updates and learn more about our programming tracks below.
Monday, October 19
We’ll kick off Communications Week 2020 directly addressing our theme of “Connections.” Industry experts will join us to dive into key events from the past year and society’s impact on our personal and professional connections.
FireSide Chat: BET Networks’ Jeanine D. Liburd - What is the True Meaning of Connections in 2020?
Monday, October 19: 9:00 - 9:30 a.m. ET
In 2020, our society experienced a global pandemic and the rise of a vital societal movement. These moments have forced us to take a closer look at our industry as well as the role Connections play in both our professional and personal lives. Jeanine D. Liburd, Chief Social Impact and Communications Officer for BET Networks will sit down with an industry expert (TBA) to discuss how we’ve learned to fill the void for human connections and prevent burnout within communications. The fireside chat will uncover the new office framework for “Work from Anywhere” and what this might look like moving forward.
Registration coming soon
Panel: How Brands Can Authentically Connect with Both Consumers and Employees
Monday, October 19: 9:45 - 10:45 a.m. ET
Our panel of expert speakers will highlight the work our industry has done in regards to diversity and inclusion initiatives, Corporate Social Responsibility (CSR) programs and agency culture initiatives. We’ll question the progress we’ve made as an industry and pave the road for what’s next. What will continue to drive progress and what role will communicators play as the world embraces change?
Shannon Armah, Experiential Marketing Strategist Lead, Barefoot Wine
Amber Arnold, Account Director, Corporate Communications, MWWPR
Registration coming soon
Case study: To be announced
Monday, October 19: 11:00 - 11:30 a.m. ET
More details to come
Registration coming soon
Wednesday, October 21
Wednesday’s programming will highlight the importance of work-life and technology connections in this new working environment. Our expert speakers will discuss the changes they’ve seen and their experiences in navigating these connections.
Panel: Empowering Our Workforce and Embracing New Team Structures in Times of Digital Disruption
Wednesday, October 21: 9:00 - 10:00 a.m. ET
From marketing, to social to traditional PR agencies, the world has undergone a tremendous shift in the way we do business. Learn from the best leaders in the business on how their agency has adapted to WFA and more as we embrace the digital transformation that was ushered in at the start of 2020. We’ll dig into how agency services have shifted, how agency leaders are putting employees first and preventing burnout before it happens.
Speakers to be announced
Registration coming soon
Panel: Decoding the Tech Solutions That Will Power Our Future
Wednesday, October 21: 10:15 - 11:15 a.m. ET
What technologies are powering our connections today? From video and chat platforms that allow us to connect with our fellow employees to project management tools that enable us to increase collaboration, workplaces have been forced to evolve. This webinar will discuss these impacts along with their benefits for the workforce of the future.
Speakers to be announced
Registration coming soon
Remarks from our Founder, Tiffany Guarnaccia
Wednesday, October 21: 11:15 - 11:30 a.m. ET
We will close the day with remarks from our Founder, Tiffany Guarnaccia, who will recap trends from the week and offer her thoughts on the future of connections in communications.