Plus: The Taylor Swift effect.


Creating space for Gen Z to ‘ask everything’ will strengthen your team. Here’s how.
Fostering a feedback-driven culture allows managers to prioritize soft skills.

Steal these speechwriting techniques from Niecy Nash-Betts’ powerful Emmy speech
How she had the audience in the palm of her hand.

How comms breakdowns in the supply chain contributed to the Boeing crisis
A lesson in why transparent, accurate measurement reporting is so critical.

6 questions with: Mary Poliakova of Drofa Comms
Mary Poliakova shares a guiding principle in her approach to communication.

12 questions to inform your AI policy
Your organization is already using AI. Do you have guidelines to govern its use — and avoid disaster?

3 speechwriting tips to comfort and connect with audiences
Captivating speeches aren’t about flashy rhetoric. Here are three ways to truly connect with audiences by understanding their pain points—and delivering solutions over showmanship.

By the numbers: Trust in professionals continues to fall, causing big problems for PR pros
Trust is down across the board. What it means for the field of PR.

Tips for integrating an agency with an in-house team
When used properly, agencies can help overwhelmed in-house pros.

Building the brand newsroom you need
Use our checklist to gear up for what promises to be a turbulent year.